New media

Last week we issued a press release about the new Frontier digs at CAK. In the old days, I’d pray that a radio station or two would pick up the story and that the three big papers would carry a blurb about what to us, was very big news. Not any more baby.

Fortunately, we did get the traditional news hits (at least the Beacon Journal put in a small story about it). What was cool in this case was that Jeff Staklin from Crain’s Cleveland Business referenced the Frontier move in his blog based on a story he picked up from cheaptickets.com, not from my release. News is “rapid fire” these days and you just don’t know where your story will turn up.

In addition to our presser about Frontier, the airport also launched our first e-newsletter- CAK Connections. For now, it’ll be a monthly update carrying stories about our building, people, airlines and other services. I was really jazzed about the results! Unique visitors to our website jumped 50% in the two days after we distributed the first edition. Of course, you can search for a flight if you are in the mood too.

The world of media is changing. CAK is transforming right along with it.

Comments

Happy New Years to my neighbors out at Akron/Canton. Continue the tremendous work you do at your airport. Most airports are jealous of how well you have grown in just a 10 year span, and will continue growing in the future. I have flown it 10+ times in the last couple years, and will continue using it.

Right now my coalition of Airport Supporters are trying to help out the struggling Youngstown-Warren Regional Airport. They have done a successful job with flights to Orlando aboard Allegiant Air (ALGT-Nasdaq), but they have not done much since then.

YNG needs to look at how well CAK has done over the years and perhaps take some tips from you guys. You run a very successful operation and should be commended for IT! You earn my award for the best airport in Ohio and the best operation of any government funded operation in the region.

GOOD LUCK IN 2007!

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